Doors open at 9:45am, and the first 15 minutes will for registration and getting settled. Please plan to arrive on time so we can begin promptly.
Getting started with WP
Co-founder & WordPress wizard Kate Gilbert will show you how to log in to your new WP dashboard and make it yours, adding your site name, logo, branding and colors to the site settings. Get ready – we’re going to dive right in!
Images & why we use them
Branding expert and experienced photographer Christine McShane will talk to us about images and how they help us tell a story. Christine is also offering speed headshots during our lunch break.
1-hour lunch break
Guiding users through your site with menus & navigation
Branding & design guru Jessica Blitz Robison will talk about how users “use” websites, and guide you through the setup of a site navigation and menu structure that makes it easiest for your users to find the info they want.
How to get your site found by search
Search engine specialist Brenda Crawshaw will run down the 5 critical actions to take on your website to make sure it’s found effectively by the right audience. Then we’ll dive into Yoast SEO and optimize your landing page for your own search settings.
Wrap Up & Q&A
We shoot to wrap up by noon, with time for questions, networking, and talk about next steps.